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The Norwich City Kitty...

 

We have created the Kitty so we can use City’s massive fan base to benefit the team – 21st Century style.

We want to use their passion for the football club to help spread the word about this unique site to unite all supporters in generating revenue for the one thing we all care about – the team on the pitch.

The marketing theory behind the Kitty can be likened to a commercial radio station who use their music-listening audience to sell advertising. We want to utilise Norwich City’s huge support for this purpose – and by developing this site we have an ideal base for this audience. This will help raise funds that will go directly to the club’s transfer kitty.

 

What you can do to help:

 

·         Save Norwich City Kitty  as your homepage – this way every time you log on to the internet you will automatically visit the Kitty website.

 

·         Use the Google search bar on this site for online searches.

 

·       Set-up regular donations or make a lump sum contribution to the Kitty through the website.

 

·         Read the latest sports news online through the links on the homepage.

 

·         Use our comprehensive Business Directory to access links to many companies and services based in and around Norwich.

 

·       Switch your services to the Utility Warehouse to save on your household bills and raise money for the Kitty.

 

·       Buy products from advertisers on the website who will in turn pay a commission to the Kitty.

 

·         Check the News articles and add your views and comments in our lively Forum.

 

·         Spread the word and encourage friends and family to use this site – we want as many people as possible to have Norwich City Kitty as their homepage.

 

 

How this will help:

 

·        The more this site gets used the more attractive the site becomes to businesses. We analyse this & take it into consideration when talking  to potential advertisers.

 

·        As more and more supporters use the website we will find it easier to get these advertisers on board.

 

·        Google searches conducted through the Kitty website earn extra revenue for the transfer fund.

 

·        With increased traffic all the revenue generating features of the website are bound to be used more by supporters making a real difference in terms of the transfer kitty.